List Perfect has been involved with the DMA of SA since its inception 10+ years ago. Having the DMA of SA as a regulating and advisory body that is a middle man between business, government and consumers has proved all important over the years. As an emerging market South Africa often turns to direct marketing as the most instant and cost effective method of ROI . It is a field necessitating experienced governance and the team at the DMA work tirelessly to keep both themselves and its members informed.

The best Industry Associations focus on support and advocacy, not just for their members but for the benefit of the industry they serve as a whole. For many years the DMASA has provided this industry with practical knowledge and operational guidance, been at the forefront of advocating for more business-friendly legislation, has promoted best practice and good governance and has helped its membership grow and become more competitive.