The DMASA has developed programmes that are designed to take individuals in the Interactive and Direct Marketing (IDM) industry on a lifelong learning and skills development career pathway.

Download Training Catalogue (PDF 3MB)

Please be reminded of the training schedule for 2019, we now offer Training in Johannesburg, Durban and Cape Town.

Phase 1: Face-to-Face

3 Day Essentials of IDM 

  • Johannesburg 25-27 June 2019: SAS Institute – 93 Central St, Houghton Estate, Johannesburg, 2198
  • Durban 15-17 July 2019: Madeline Grove Training Centre - 116 Madeline Rd, Morningside, Durban, 4001
  • Cape Town 22-24 July 2019: Integrated Labour Solutions - 05 Dunkley House, 32 Barnet Street Gardens, Cape Town, 8000

Phase 2: In-House options

3-Day combo training based on Cape Town and Durban programmes or a customised selection of subjects to suit company requirements. Groups of 5 - 15 accepted.

Phase 3: Direct marketing for SMEs start-up

Three (3) sessions during the year.
Training programmes for SMEs are designed to empower new entrepreneurs in IDM marketing techniques, providing practical ‘how to’ guides for business and marketing operations.


For more information please email, vist our online Academy here or call  0861 362 362.

Minds are like parachutes – they only function when they are open
- Sir James Dewar